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Case study: tighter targeting helped my CTR #33

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Eplinx.com
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Sharing a small but real win because those are often more useful than exaggerated case studies.

What improved for me was CTR after making one focused change instead of several random changes at once.

The specific adjustment involved slower budget scaling.

Still testing, but the lesson for me was that disciplined changes beat constant panic edits.

  • Started with modest expectations
  • Focused on one bottleneck first
  • Used data instead of guessing

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Posted : January 9, 2026 4:27 PM
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