How to promote Twitch videos using VPAID

Good news for those who would like to promote YouTube and Twitch videos through VPAID ad format via platform. We provide special tools for users to do that and here we will explain how to set everything up.

Since VPAID is a wrapper, first you need to create a placeholder ad. In this case, a placeholder ad has to be a banner (Banners / HTML/JS ad format).

We recommend setting custom dimensions to 100% x 100%. It will allow for auto-scaling YouTube/Twitch videos to fill all of the available space of a video player.

The content of the HTML/JS banner has to be as one of the snippets below (subject to a video platform used).

Twitch’s snippet


<div id=“player-{element}” style=“height:100%”></div>
<script src=“{mediaUrl}/js/vast/embed_helper.js”></script>
_ASO.Embed.Twitch(‘player-{element}’‘{element}’, ‘{clickCounterUrl}’, {
height: ‘100%’,
width: ‘100%’,
channel: “CHANNEL_ID”,
mute: 1,
autoplay: 0





Where CHANNEL_ID is Twitch’s channel ID, e.g. “eplinx


After creating a placeholder, you need to create a new VAST / VPAID ad and select a newly created placeholder ad in the Banner field.

We recommend unchecking the “Allow skip ad” option. It won’t make this ad non-skippable in this case, but will enable special behavior needed for YouTube/Twitch player.


If you would like your ad to fit the height of a video player, you need to tweak CSS styles in the Appearance section of your VPAID ad. More specifically, you should insert “height: 100%” as shown below.


That’s basically it. This ad will be available in your VAST tags.

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October 28th, 2022, 2:45 am
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